09
Apr
In general terms, a customer is a person or organization that a marketer believes will benefit from the goods and services offered by the marketer’s organization. As this definition suggests, a customer is not necessarily someone who is currently purchasing from the marketer. In fact, customers may fall into one of three customer groups.
09
Apr
Note that in this tutorial we use the terms “marketing research” and “market research” interchangeably. Many feel there is a distinct difference, with “marketing research” covering a broader array of research efforts associated with marketing decisions while “market research” is specific to understanding nuances of a particular market. For the purpose of this tutorial we treat these as the same.
08
Apr
It’s important to ask yourself: what is special about this subject, and what do I want to emphasize? What mood do I want to convey? If the rule of thirds helps you achieve any of these goals, then use it. If not, then don’t let it get in the way of your composition.
16
Jan
How to play the G and D major chords.